By Maureen McLaughlin, ANA Brian Solis of Salesforce discusses why people are looking for a genuine connection with companies and organizations now more than ever Brian Solis, global innovation evangelist at Salesforce, doesn’t mince words when it comes to how the coronavirus will change the way brands and organizations present themselves to the public. “If this pandemic has shown us anything, it’s that it’s time to add several new pillars to the brand that allow it to become much...
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