AInsights: The Future of Google Search Ain’t What It Used To Be; The Rise of Ignite Moments

AInsights: Executive-level insights on the latest in generative AI…subscribe here. Google is exploring options to charge for “premium” features powered by generative artificial intelligence (genAI), which could rock its core search business and the search industry at large. The idea is to introduce value-added AI services into its premium subscription, which also offers Gemini AI assistant in Gmail and Google Docs. Google’s traditional search engine would remain free to users, supported by...