Mobile Marketing Campaign Program Manager

Mobile Marketing Campaign Program Manager

About Strong-Bridge:

We are a growing 100+ person management consulting firm located in Seattle focused on the local Wireless, Telecommunications, Hi-Tech, Healthcare, and Retail markets.  We are in our ninth year of operations and have the pleasure of serving top quality clients ranging from venture backed start-ups to Fortune 100 companies.  We have an outstanding reputation for providing fantastic people and methods which help our clients deliver stellar results.

Scope of Position:

This position is responsible for providing the highest level of project leadership in the Wireless, Telecommunications, Hi-Tech, Healthcare, and Retail industries. We are looking to add broadly capable consultants who can successfully lead complex initiatives while working across all types of personalities and client levels.  Our goal is 100% client satisfaction through intense focus on the client’s objectives.  To succeed at Strong-Bridge, you need to be a “hands on doer” who can think strategically and act tactically.

  

OVERVIEW and RESPONSIBILITIES

Marketing Program Manager will provide exceptional client service and project leadership within Strong-Bridge specifically responsible for the following:

• Manage the pace of campaign related projects and successfully deliver on critical deadlines for the client.
• Understand current state core goals, constraints, and forecast, financial constraints, current initiatives and timing, and current consumer offering and incentives.
• Design, develop, and execute campaigns for customer growth (cross/up-sell) and retention including defining core metrics, target customer segment, incentives, messaging medium, management of creative design, program / project plan, post mortem review.
• Provide input to partner and channel alliances.
• Define reporting requirements.
• Define key operational capabilities required, identify gaps in operational processes, and oversee gap resolution.
• Quickly identify, communicate, and work to resolve blocking issues for all campaigns and campaign related work.
• Provide regular campaign status reporting to key stakeholders, including senior leadership for oversight and/or for escalation and resolution of critical issues.
• Assess end-to-end business policies, processes, and practices and identify any issues or gaps that stand in the way of outstanding customer experiences.
• Document: process flows, conversations, meetings, writing/updating documents.
• Understand the project process (Design, Develop, Deliver) and tolerance for navigating the reality.
• Work closely with Operations & Customer Service teams to identify, implement and deliver results.
  
  
  Skills / Background Required:

• Must have 7-10+ years' work experience of which 3+ years experience in Marketing Campaign Management for Consumer or Business, and must have experience with one or all of the following mediums: direct mail, email, outbound call, SMS.   
• 3+ years wireless industry experience
• 5 years Project or Program Management experience.
• Bachelors degree required
• Strong record of achievement in applying a customer view solutions and approaches
• Demonstrated ability to synthesize information, prioritize efforts, and drive results with a strong sense of urgency and decisiveness
• Strong and disciplined process improvement capabilities
• Demonstrates a flexible approach, stamina and resilience to setbacks
• Strategic, critical thinker and pragmatic problem-solver
• Strong relationship management skills with ability to deepen relationships and build partnerships among peers, internal partners and external constituencies
• Sense of urgency with a passion for flawless execution
• Must possess exceptional time management and organization skills
• Strong written and verbal communication skills
• Wireless Industry experience us a plus.
• Experience in CRM systems or implementations is a plus.

Strong-Bridge offers a highly competitive salary and a desirable benefits package that includes full medical, vision and dental plans, 401K plans, company paid Life and Short/Long Term Disability Insurance.  Strong-Bridge is an equal opportunity employer.