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For your reference, we have included the original job posting below.
Media Director
Job Number:
44160418
Company Name:
Confidential Company
Job Location:
Pittsburgh, PA Us
Job Category:
Marketing & Advertising
Salary:
Up to $150K+
Media Director
Job Summary:
Develop and execute media strategies consistent with brand marketing objectives and selling strategies of the company. Oversee and fully integrate traditional and digital media plan development and implementation and direct outside media agency resources.
Essential Duties and Responsibilities:
Essential Job Functions
Lead media strategy with thorough understanding of the brand and competitive space and a combination of creativity and sound analytics
Direct online and offline agency partners to use appropriate research tools, draw conclusions and apply the data for formulations of media plan
Effectively assess agency media buys against established buy specifications, strategies and objectives
Maintain media budget
Contribute to ideation sessions for media and beyond with the internal and external teams
Keep abreast and remain current on media trends and demonstrate the ability to apply these learnings
Effectively manage meetings by having a clear agenda and keeping the group on task
Collaborate with the Analytics team to insure all media campaigns are analyzed and recommendations for improvement are executed
Be proactive in leading media testing initiatives
Demonstrate creative thinking in the integration of the creative strategy within the media space
Job Specifications:
Minimum
Bachelor’s degree and 10+ years of experience in media planning, including 5+ years management experience
5+ years of digital media experience and experience in multi-channel retail businesses
Skills and Abilities
Possesses strong knowledge of all media channels (traditional and digital) and provides clear point of view
Ability to properly prioritize assignments and efficiently use time
Has a solid reputation as a fair and strategic negotiator – forms strong partnerships for company’s benefit
Excellent communication and presentation skills
Works well with cross functional teams
Thorough understanding of Marketing and communications process
