Marketing Communications Manager at Lyondell

Marketing Communications Manager at Lyondell

Provides marketing communications counsel and support to global businesses. Develops communications to help expand sales and create additional business opportunities by creating and implementing strategies and programs to inform customers and related audiences of company products, technologies, markets and product end uses. Takes a leadership role in identifying and implementing communications programs for new products, research & development projects and industry issues. Serves as spokesperson for the company with trade publication media. 

Responsibilities and Accountabilities: 

• Consults with the global businesses on their marketing goals and offers corresponding options for their consideration for achieving their priorities.
• Responsible for the identification and execution of strategic marketing communications programs for global businesses so as to maximize investments.
• Interfaces directly with the Product Safety and business management teams in identifying and resolving web-related issues that involve product literature. This may providing guidance on updating MSDS datasheets, sales specs and/or equipment specs.
• Produces product-related content for corporate website, customer e-newsletters, internal publications, trade media and the company intranet.
• Maintains a database of all finalized product and technology presentations and technical papers that have been approved through the internal approval process.
• Manages the web store of promotional materials for the purposes of sales assistance and Public Affairs/Community Relations. Reviews requirements of target audiences periodically, monitors inventory.
• Maintains sales locator database for customer inquiries
• Identifies a range of external suppliers/freelancers that can help with global Marketing Communications activities.
• Proactively identifies and develops appropriate cost-effective programs for advertising/publication/trade shows to support marketing plans.
• Creates news releases, speeches, video scripts, advertising and brochure copy as well as oversees the work of agencies and other vendors. Develops means to evaluate effectiveness of activities and programs.
• Oversees fulfillment of request for company information from customers, prospective customers and others in industry. Maintains appropriate inventory of materials. Oversees maintenance of photo/video library.
• Utilizes excellent oral and written communications skills to support executive participation in company-sponsored customer meetings, internal sales/marketing meetings and participation in industry forums. Includes speechwriting, video-production, event ntains positive relationships with trade publication editors and takes action to achieve positive media coverage of company product & technology innovations and programs. Demonstrates teamwork in working with communication team members, keeping them informed, following up on opportunities, sharing responsibilities across functional boundaries.

About LyondellBasellLyondellBasell is one of the world's largest plastics, chemical and refining companies.  The company manufactures products at 59 sites in 18 countries.  LyondellBasell products and technologies are used to make items that improve the quality of life for people around the world including packaging, electronics, automotive parts, home furnishings, construction materials and biofuels.  More information about LyondellBasell can be found at .

Job Specifications: 

• Outstanding communications skills, verbal and written.
• Excellent diplomatic skills, ability to understand and adapt to group dynamics.
• Team player with ability to work across departmental lines to achieve objectives.
• Self-starter who is able to anticipate and prioritize business needs and handle wide range of diverse projects with minimal supervision.
• Ability to translate technical and/or complex information into messages that can be easily understood and are appropriate to the audience.
• Ability to link programs and plans to company strategic goals.
• Experience in selecting and supervising outside creative services firms to meet budget and deadline requirements.
• Experience with e-commerce tools, web marketing and digital processes desirable.
• A high level of energy and creativity will contribute to success in this position.

 
Minimum Qualifications:

• Communications or Marketing degree, Masters Level preferred.
• Fifteen plus years professional experience with a global public concern managing writers, graphic designers, media and government affairs personnel, advertising and marketing agencies with demonstrated success in change management, brand administration, speech writing, oral presentations and business advocacy.
• Able to work productively across many cultures with special appreciation for French, German, Italian, Spanish, Dutch, UK and U.S. sensitivities.
• Ability to travel 10 to 20 percent of the time.
• Knowledge of petrochemical industry highly desirable.

Must be at least 18 years of age. Must be legally authorized to work in the United States on a permanent basis without visa sponsorship (U.S. citizen, U.S. Permanent Resident).
Lyondell Chemical Company does not accept or retain unsolicited resumes or phone calls and/or respond to them or to any third party representing job seekers. Lyondell Chemical Company is an equal opportunity employer