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For your reference, we have included the original job posting below.
Lead Marketing Manager - Bedminister, NJ, Small Business
Job Number:
25919570
Company Name:
AT&T
Job Location:
BEDMINSTER, NJ US
Job Categories:
Marketing & Advertising Sales & Sales Management
Lead Marketing Manager - Bedminister, NJ, Small Business
Description
Don't miss this opportunity to join the company recognized by Fortune magazine as the World's Most Admired Telecommunications Company and ranked #2 on DiversityInc's list of 2009 Top50 Companies for Diversity.
As the largest communications company in the world, more than 120 million customers count on us every day to deliver the wireless, Internet, data and advertising services that fuel their businesses and connect them to their world. You will find yourself connecting communications and technology with opportunities that will take you to places you never imagined.
Learn more about AT&T's cutting edge opportunities with a wide range of career paths in emerging and ground breaking technologies. We're so much more than just a phone company!
Working as a Campaign Manager, you will manage the utilization of benchmarking information that supports the achievement of network performance and associated claims, which serve as the foundation for both short and long term marketing/strategic plans. You will also manage a wide range of investigative analyses to assess the organization's present and future position with regard to competitive claims, market share and feasibility of new products.
Additional Responsibilities:
Provide analytic expertise and thought leadership in support of AT&T's product and communication strategy through network advertising claims, impacting future growth and ROE
Work with Network Engineering, Marketing and external vendors to translate consumer needs into a superior and differentiated product strategy
Efficiently and effectively manage multiple, interrelated and complex data information sources
Develop, build and track performance standards to proactively manage, forecast and improve network performance
Provide periodic "standardized" reporting servicing multiple and diverse internal client groups, including network engineering, network finance, legal, field marketing, sales, advertising teams, public relations and external affairs
Develop, maintain, support and enhance continuous reporting on current and new claims through rigorous analysis of data from multiple sources
Streamline and manage all elements of data analysis and reporting for multiple diverse clients assuring timeliness, accuracy and consistency
Support routine and adhoc information needs from multiple internal clients
Evaluates impact on stategic marketing planning objectives and strategies.
Collaborate and efficiently manage associated efforts of non-direct resources within and outside of AT&T
Qualifications
Required Qualifications:
Five years experience working with marketing or engineering
Requires advanced knowledge of marketing field, applies advanced principles, theories and concepts.
Strong analytic and fact-based decision-making skills, experience with detailed quantitative analyses
Demonstrated success in the analysis, integration, management and reporting of multiple and extremely complex datasets from multiple vendors. Ability to rapidly analyze and update reports with new data
Excellent project management skills required including ability to set and meet tight deliverables for multiple simultaneous projects while assuring accuracy and consistency in deliverables
Must be proficient using Microsoft Office products including Word, Power Point, Excel and Outlook
Must possess both outstanding written and oral communication skills
Ability to distill and communicate findings into concise language and draw fact-based conclusions and recommendations.
Ability to articulate needs and influence changes in multiple external and internal groups, through the use of data-driven analyses
Collaborative working style, strong listening skills, with ability to incorporate multiple viewpoints into discussion and decision making
Client service orientation:
Ability to establish rapport, credibility and positive working relationship with all stakeholders including suppliers and internal clients at all organizational levels.
Ability to troubleshoot and resolve stakeholder problems/issues/concerns
The successful candidate will be able to perform the following with or without reasonable accommodation:
Ability to operate a personal computer, wireless equipment, copier and fax
Desired Qualifications:
Six or more years working with marketing or engineering
Experience working in a telecommunications environment specializing in wireline and wireless products and solutions.
Previous experience in wireless network engineering.
Knowledge of 4G networks a huge plus
Previous experience with technical benchmarking
Previous experience with programming/ SQL/ databases/ SAS
AT&T is an Affirmative Action/Equal Opportunity Employer, and we are committed to hiring a diverse and talented workforce. EOE/AA/M/F/D/V
