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For your reference, we have included the original job posting below.
Brand Manager (Bakery, Bar, Take Out)
Job Number:
41887711
Company Name:
Confidential Company
Job Location:
Irvine, CA Us
Job Category:
Marketing & Advertising
Salary:
$115K
Brand Manager (Bakery, Bar, Take Out)
JOB DESCRIPTION:
Vision: Develop, implement and measure a variety of strategic marketing programs that profitably build Bakery, Bar and Carry Out sales. Key Responsibilities include but are not limited to: Bakery, Bar & Carry Out – Develop strategies and tactical programs. Deliver all programs on time, on budget & within the parameters of local municipal ordinances and laws (bar)
Product, price, promotion
Project ownership for bakery, bar and carry out
Lead cross functional team in all program development and program launches
Partner with culinary team on product development and pricing
Leverage suppliers for Adult beverage menu development and execution
Menu pricing by geography
Communication plans and execution: In store promotions & merchandising and digital media
Manage program test markets
Inventory & Supplier Management (bar)
Supplier & distributor management
Optimize inventory turns & control
Negotiate marketing support & manage funds
Analytics
Company & Program analysis of Bakery, Bar and Carry Out programs
Competitive analysis
Manage national marketing budget & relevant components of other budgets
Corporate Communication & Operations Support
Weekly communication to Operations on Bakery, Bar and Carry Out
Support Operations with training programs and other communications
JOB REQUIREMENTS:
Requirements
Skills/experience
Bakery expertise
Agency management
Supplier and distributor management
History of positive results
Multi-tasking/prioritizing
Marketing program development & execution
Budget management
Analytical skill set and experience
Word, Excel, Power Point
Bachelors degree required
Five - eight years experience in restaurant industry
