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For your reference, we have included the original job posting below.
Associate Brand Manager, Lunchables
Job Number:
44161659
Company Name:
Confidential Company
Job Location:
Madison, WI Us
Job Category:
Marketing & Advertising
Salary:
$100K+
Associate Brand Manager, Lunchables
Kraft Foods is seeking an Associate Brand Manager for its Lunchables business located in Madison, WI.
The Associate Brand Manager (ABM) is a key contributor to the overall brand team. and is primarily responsible for leading cross-functional teams in planning, execution and analysis of various business initiatives. The ABM will perform business analysis through key implications and action plans and initiate and execute consumer promotion activity for a brand through appropriate in house or outside agencies. Responsibilities also include tracking and updating coupon, trade and advertising budgets, tracking and forecasting overall share position for the brand. and initiating & executing packaging changes for brand.
MBA and a minimum of 3 years pre MBA work experience, preferably with consumer packaged goods experience . Successful candidates will possess broad business management understanding with emphasis in brand building, team leadership, analytics and consumer insights.
