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Overview: Microsoft Research is dedicated to conducting both basic and applied research in computer science and software engineering. Researchers focus on more than 55 areas of computing and collaborate with leading academic, government and industry researchers to advance the state of the art. Microsoft Research has expanded over the years to eight locations worldwide and a number of collaborative projects that bring together the best minds in computer science to advance a research agenda based on their unique talents and interests.
This is a key PR role on the Microsoft Research account team. The purpose of this position is to monitor the influencer space - both new and traditional media - to help tell compelling stories about Microsoft Research and the future of technology to scientists and researchers, principally. If you are curious and anxious to learn about technology, under the skin of the social media world, looking for a position to help you launch your career in PR, then this would be an ideal role for you. We work in a fast-paced environment that requires quick, close communication among team members in multiple offices and time zones and a willingness to help out where needed. We're looking for an Account Coordinator that will work as a team player, who has great listening skills, is current on new media, takes initiative, has confidence, and displays curiosity. Some key traits and requirements: TEAMWORK: Works effectively and efficiently as a member of a team and has clear understanding of the value of a team; readily collaborates with others and recognizes the value of teammate's contributions. INNOVATES NEW IDEAS/CREATIVITY: Exercises a fundamental willingness to learn; identifies imaginative and resourceful solutions to problems; thinks outside the box; knows there are better ways to do things and seeks opportunities to explore different solutions. KNOWLEDGE SHARING: Increases knowledge and proficiency of the team and the agency; shares knowledge with others freely; shows willingness to take risks and shares learnings with others; embraces a mentor/coach attitude regardless of their role. RESULTS ORIENTATION: Can be counted on to meet and/or exceed goals successfully; is consistently a high performer; steadfastly pushes self and others for results; maintains an attention to detail while delivering results; plans for, generates and measures PR results. STRATEGIC THINKING: Provides clients with PR counsel based on good business thinking; scans the business environment to identify information critical to long term planning, and develops strategies which provide a competitive advantage; can anticipate future consequences and trends accurately; is future oriented and can articulate pictures and visions of possibilities and likelihoods.
Responsibilities: -Manage effective integration with peers and clients both inside and outside the team. -Listen and report on activity of key influencers in both new media and traditional media in the moment and in regular reporting processes. -Write and coordinate production of press materials, including press releases, fact sheets, reporter backgrounders, client biographies, media alerts, email correspondence, status reports, etc. -Contribute to PR plans across the team, particularly content related to digital strategies and tactics. -Reactively and proactively contact influentials to fulfill requests. -Stay up to date on clients' products, industry issues, competitors, business strategies and PR plans. Also stay current on the latest digital and social media trends in communications. Share analysis with team and clients. -Create and update media lists. -Utilize resources such as Relationship database, library services, publications, websites, etc. to understand the audiences, interests and preferences of relevant influentials
Qualifications: Required Skills: -The ability to work independently and as a team at any given time. -The ability to handle deadline pressure and manage stress. -The ability to multi-task and prioritize "on-the-fly." -An independent and strong communicator. -Strong writing and verbal skills. Education: -Bachelors degree or above preferred in communications, journalism, marketing, English or related field. Experience Preferred: -1-2 years of PR, marketing, communications or media experience, with focus on technology industry. -Worked in a team environment. -Managed multiple projects simultaneously. -Worked under deadline pressure. -Developed written materials that are organized, professional and concise. -Understands of the role of both traditional and new media and how PR provides value.
